Strategic Communications Consulting
UMPR is a strategic communications consulting agency. With more than 20 years experience in the industry, 27 permanent employees, our own design studio and a team of freelance experts, we support our clients in meeting all their communications needs. We operate across a diverse range of sectors – including brands and companies as well as public-sector institutions. From strategy to creative to operational implementation and evaluation.
We offer our clients sustainable concepts for 360-degree communication, creating a presence for them across all media channels – from print and publishing to Web 2.0.
But we stand out from the crowd thanks to our SME expertise, our ability to create innovative and sustainable worlds of content and our long-term customer loyalty with whom we share business relationships of 10 years on average.
We must be bold to bring big ideasinfo life. And boldness can be particularly effective when it comes to individual projects.
We know from our experience that bold ideas are the best. They have the power to set trends and define issues.
Effective strategic communications for companies, organisations and public-sector institutions are long term, targeted and consistent. This applies to both internal and external communication. We develop the tactics to execute the communications strategy, implement the projects and ensure tangible success.
We operate pro-actively and set the agenda for our clients through high-profile PR campaigns. We also support our clients in preventing crises and communicating effectively if one arises.
Strong brands need strong communication. Even more so in the case of brands that want to increase their effectiveness.
We enhance profiles, enable brands to speak clearly and communicate credible messages to our clients‘ target groups.
We go beyond the brand features to define umbrella campaigns and support issue management. In this way, we strengthen brand loyalty among the target groups.
Communications that speak to the eye, the head and the heart. Realism meets emotion meets strategy meets boldness meets sophistication. Our design studio provides viable identities and visual direction. We create sustainable design concepts for print, Internet and mobile.
Based on the results of positioning analyses, we develop corporate identity concepts to enhance brands. From there, we define and revise the corporate design for offline and online communication.
We believe in cross-linked, customer-focused communication for all kinds of media. From Social Media/Social Networking, Blogger Relations and Social Influencer Relations to Digital Publishing, Content Marketing, SEO and site relaunch – we know the key features of digital communications, analyze risks and opportunities as well as establish platforms for individual relations to consumers, B2B and multipliers.
Communication for state agencies and political institutions: this is what we call Public Affairs. We establish a strong rapport with politicians and organisations, play a public role and identify the issues. Both on stage and behind the scenes.